Musang King Kaya Is Here — Not to Replace, But to Reinvent the Way We Enjoy Kaya

When you think of kaya, what comes to mind?

Soft white bread, a slab of cold butter, maybe even the comforting sounds of a kopitiam in the morning. Kaya and roti bakar is a national treasure — something many of us grew up with, and still love today.

At Kinglah!, we’re not here to replace that.
We’re here to add something new to the table.

A Bolder Spread, Made for Now

Traditional kaya is warm, sweet, and familiar. But what happens when you take that foundation and elevate it with real Musang King durian — the boldest, richest fruit in Southeast Asia?

You get a kaya that’s more intense.
More luxurious.
More indulgent.

We make our Kinglah! kaya in small batches using real Musang King, coconut milk, egg yolk, and just enough sugar to balance the flavours. No artificial flavours. No shortcuts. Just pure, golden indulgence.

Respecting Tradition, Exploring New Possibilities

Let’s be clear: we love roti bakar.
That toasted bread with a cold slab of butter and kaya is untouchable. It’s heritage. It’s comfort food. And it’s still the best breakfast on earth.

But with Kinglah!, we’re offering something new — a different kind of experience that opens up new ways to enjoy kaya:

  • Pandan waffles with Musang King kaya and vanilla ice cream — a fresh twist on traditional flavors

  • Pulut (glutinous rice) topped with a dollop of Musang King kaya — rich and satisfying

  • Flaky croissants stuffed with Musang King kaya — a French-Malaysian breakfast fusion

  • Toasted sourdough with Musang King kaya and coconut drizzle — for the cafe crowd

  • Layered into cakes or swiss rolls — for the home bakers and dessert lovers

We're not reinventing kaya.
We’re reimagining how it can be enjoyed.

A Taste That Stays With You

Durian lovers will appreciate the complexity of Musang King in this new form — rich, custardy, naturally sweet, and beautifully smooth. Even if you’re not usually a durian fan, you might be surprised how balanced and addictive this kaya is.

Once you’ve tried it, regular kaya might start to feel a little... safe.

Join the Kaya Movement

We started Kinglah! to give Malaysians something new to be proud of — a premium product that celebrates our bold flavours in a refined, modern way.
Whether you're gifting it, sharing it over breakfast, or just sneaking a spoonful straight from the jar — this is kaya, redefined.

Try It for Yourself

Ready to experience kaya in a whole new way?
👉 Grab a jar at Our Shop and taste what Musang King can do.
Limited small batches. No preservatives. Just Musang King durian done right.